For an international marketer, Finland has some important and maybe surprising characteristics. Learn these differences to succeed with your campaigns.

95% of Finns spend time with Sanoma's media every week. We have leading media solutions for all channels from digital, TV, and video to audio, newspapers, and magazines.

Give us a minute

A series of short informative videos on various advertising topics.

Give us a Minute: Video marketing

September 4, 2025
In this minute long video Business Manager Tuomo Sinkkonen gives crative tips and shares three key insights on how digital news media compares to social media. Watch the video!
In this minute long video Content Director Jenni Lieto gives you three tips for successful content m

Give us a Minute: How to succeed with content marketing

September 4, 2025
In this minute long video Content Director Jenni Lieto gives you three tips for successful content marketing in Finland. With these tips you can avoid costly mistakes. Watch the video!

Give us a Minute: Data and Targeting

September 4, 2025
In this minute long video Data Business Manager Veli-Matti Nurmela gives you examples how to re-engage your customers with digital ads using your own data. Discover smart ways to boost reach, frequency, and brand visibility. Watch the video!

Latest News & Articles

Give us a Minute: Video marketing

September 4, 2025
In this minute long video Business Manager Tuomo Sinkkonen gives crative tips and shares three key insights on how digital news media compares to social media. Watch the video!
In this minute long video Content Director Jenni Lieto gives you three tips for successful content m

Give us a Minute: How to succeed with content marketing

September 4, 2025
In this minute long video Content Director Jenni Lieto gives you three tips for successful content marketing in Finland. With these tips you can avoid costly mistakes. Watch the video!

Give us a Minute: Data and Targeting

September 4, 2025
In this minute long video Data Business Manager Veli-Matti Nurmela gives you examples how to re-engage your customers with digital ads using your own data. Discover smart ways to boost reach, frequency, and brand visibility. Watch the video!
siiri-medina

Tap into your audience’s existing attention with contextual targeting

August 26, 2025
With contextual targeting, your message meets its audience where their interest has already been sparked with apt content. Instead of distracting the reader or consumer of content, the right ad in the right context can enhance their experience.

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We are the international sales unit of Sanoma, the leading media company in Finland. If you are planning to enter to the market or you already advertise in Finland or, we are happy to help you in finding media solutions that drive your growth plan to business results. Don’t hesitate to contact us!

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