Give us a Minute: Video marketing

September 4, 2025

In this minute long video Business Manager Tuomo Sinkkonen gives crative tips and shares three key insights on how digital news media compares to social media. Watch the video!

The role of the newsmedia in Finland is unique, news is trusted and typically consumed by visiting directly to mediasites or apps.

Read more about our research that shows how the attention value of video advertising in Sanoma’s news media environment beats social media giants.

Read how Juustoportti’s bold and colourful video advertising stopped thumbs in Sanoma’s news media. Dairy company Juustoportti’s eye-catching campaign boosted the launch of their new protein products.

Sanoma's news media reach the majority of Finns on a weekly basis. We have a high-quality, free media and an uncompromising professional ethic. Your brand is in a safe environment and with a creative video ad you can make the difference.

We will navigate the next steps with you.

Contact us

< Older Post

Newer Post >

Insight is the key to effective marketing – 6 questions to help you identify your data needs

March 9, 2026

Consistently making the right marketing investments requires data and insight about your campaigns, target audience and competition. Discover the answer to these six questions to get a head start in the Finnish market!

The Finnish gaming market attracts operators – new companies need to localise and build trust

February 23, 2026

International gaming operators see the potential in the Finnish gaming market – and are ready to make decisions and form partnerships even as the details of the legislation are in the talks. This is crucial time that will determine which operators will make it in the reformed market.

Media–audience relationships matter – discover three recent changes in Finnish media

February 19, 2026

In the age of AI, journalistic media can thrive by nurturing their relationship to their audience. Sanoma’s Sebastian Wikman and Veli-Matti Nurmela analyse some of the changes that major Finnish media have made recently to stay relevant to both readers and advertisers.

Programmatic advertising in the new era of the Finnish gaming market

February 13, 2026

The Finnish market will soon open its doors to an entirely new industry as the reformed Gambling Act allows many gaming companies to launch business operations in Finland in 2027. How will this affect the landscape of digital advertising and programmatic buying? Sanoma’s Miia Salmi and Janne Lappalainen respond.

Subscribe to our Newsletter

By submitting your email you agree that we may send you promotional emails and information about our services. You can unsubscribe any time. Check out our Privacy Policy.